c/kWh
hours a day
Screen size
43"
108 cm, LED-backlit LCD
Energy rating
3.5
Annual electricity use
285 kWh
Label: 288 kWh ยท 0.08 kWh per hour on
Estimated running cost
$94 / year
$942 over 10 years
Power when on
78 W ยท 0.5 W standby

36% more electricity than the median of 311 comparable 40โ€“43 inch TV registrations (212 kWh a year on the label basis). It uses less than 5% of them. At your rates that is about $25 a year more than the median, $249 over 10 years.

How efficient is it for its size?

kWh per year. Bar: the middle 80% of 311 comparable 40โ€“43 inch TV registrations. Dot: this model (above the median). Hover or tab to a mark for its value.

Cohort: every currently registered 40โ€“43 inch TV sold in New Zealand, counted once per registration, on the label usage basis.

Tvs that use less electricity

Same type and size group, at least 3% lower annual kWh on the label basis.

ModelStarsEst. cost / yrCompare
LG 43UM662H0LC43"134 kWh/yr7$44
LG 43UM662H4LC43"134 kWh/yr7$44
Toshiba 43V35NP43"137 kWh/yr7$45
Walton W43D210G_AU43"138 kWh/yr7$46
Walton 43D210GAU43"138 kWh/yr7$46

kWh and cost on the label usage basis; the product page adjusts to your usage.

Tvs similar to the Sony KD-43X77L

ModelStarsEst. cost / yrCompare
Fpd CG43-C243"301 kWh/yr3.5$99
Fpd OG43-C343"301 kWh/yr3.5$99
Walton 43D210G43"138 kWh/yr7$46
LG 43UM662H4LC43"134 kWh/yr7$44
Toshiba 43V35NP43"137 kWh/yr7$45
Panasonic TN-43S60BGZ43"145 kWh/yr6$48
Walton W43D210GAU43"138 kWh/yr7$46
LG 43UM662H0LC43"134 kWh/yr7$44

kWh and cost on the label usage basis; the product page adjusts to your usage.

Compare KD-43X77L with another TV

Sony KD-43X77L specifications

Screen size (diagonal)
108.0 cm (42.5")
Screen area
4,978 cmยฒ
Screen technology
LED-backlit LCD
On-mode power
77.5 W
Passive standby power
0.50 W
Active standby power
9.70 W
Power supply
Internal
Tuner
Analogue/Digital
Annual energy (label)
288 kWh
Star rating index
3.74
Country of manufacture
Vietnam

New Zealand E3 registration details

Registration number
ATV5479
GEMS registration id
152284
Status
approved, available (self-reported)
Registration expires
31 January 2028
Registered for sale in
Australia, New Zealand
Family
โ€“
Regulatory standard
Greenhouse and Energy Minimum Standards (Televisions) Determination 2013
Test standard
AS/NZS 62087.1:2010

Source: E3 programme registration data (EECA, New Zealand) (trans-Tasman E3 registration data published by DCCEEW on data.gov.au, CC BY 3.0 AU). Dataset published 20 September 2026; last checked 20 September 2026. Manufacturer: sony.com.au. How the derived figures are calculated.